Ivan Burban
Head of Marketing at Coupler.io with over 12 years of experience in digital marketing, SEO, and product management. All these years I've been helping SaaS businesses such as Stripo and Skylum grow fast and build proper workflows to increase company revenue. I believe that marketing is the first driver in business growth, and I'm happy to share my knowledge to help you grow from zero to unicorn status fast.
Articles by author
New Billing Model
Coupler.io updates
Coupler.io’s New Account-Based Plans: More Freedom, Same Price!
Ivan Burban
New Data Sources in Coupler.io
Coupler.io updates
Coupler.io Product Update of October 2025: 240+ New Data Sources & AI Integrations
Ivan Burban
Marketing Data Connectors
AI, Marketing tutorials
Best Marketing Data Connectors for Data Analysis and Reporting
Ivan Burban
Measure Digital Marketing Performance
Marketing tutorials
A Detailed Guide on How to Measure Digital Marketing Performance
Ivan Burban
Customer Decision Journey Mapping
Other
Data-Driven Customer Decision Journey Mapping: How to Track and Optimize Customer Touchpoints
Ivan Burban
Marketing Trends 2025
Dashboards, Marketing tutorials
Top Marketing Trends to Follow in 2025
Ivan Burban
How to Generate Leads with Facebook Ads
Facebook, Dashboards
How to Generate More Leads with Facebook Ads – Hands-On Practices + Dashboards
Ivan Burban
Turn Data Into Action
AI, Dashboards
Turning Data into Action: The Complete Optimization Loop
Ivan Burban
Marketing tutorials
Marketing Data Warehouse: Getting Started Guide For Digital Marketing Teams
Ivan Burban
Marketing Data Pipelines
Dashboards, Data management
Build Marketing Data Pipelines: 7-Step Process + Tools Comparison
Ivan Burban