Ivan Burban
Head of Marketing at Coupler.io with over 12 years of experience in digital marketing, SEO, and product management. All these years I've been helping SaaS businesses such as Stripo and Skylum grow fast and build proper workflows to increase company revenue. I believe that marketing is the first driver in business growth, and I'm happy to share my knowledge to help you grow from zero to unicorn status fast.
Articles by author
Looker Studio, Mailchimp
How to Connect Mailchimp to Looker Studio (Google Data Studio)
Automated Data Integration
Finance tutorials, Dashboards
Automated Data Integration: Practical Applications for Marketing and Finance Teams
Unify Advertising Data
Facebook, Looker Studio
Cross-Platform PPC Analysis: How to Unify Your Advertising Data with Coupler.io
Executive Reporting
Marketing tutorials
Captivate the C-Suite: Expert Tips for Executive Reporting
Brand Marketing vs Performance Marketing
Marketing tutorials
Brand Marketing vs Performance Marketing: Differences and Similarities
Marketing Funnel Report
Dashboards, Sales tutorials
Funnel Reporting Made Easy: How to Analyze Your Marketing Funnel with Coupler.io
New Billing Model
Coupler.io updates
Coupler.io’s New Account-Based Plans: More Freedom, Same Price!
New Data Sources in Coupler.io
Coupler.io updates
Coupler.io Product Update of October 2025: 240+ New Data Sources & AI Integrations
Marketing Data Connectors
AI, Marketing tutorials
Best Marketing Data Connectors for Data Analysis and Reporting
Measure Digital Marketing Performance
Marketing tutorials
A Detailed Guide on How to Measure Digital Marketing Performance
