Ivan Burban
Head of Marketing at Coupler.io with over 12 years of experience in digital marketing, SEO, and product management. All these years I've been helping SaaS businesses such as Stripo and Skylum grow fast and build proper workflows to increase company revenue. I believe that marketing is the first driver in business growth, and I'm happy to share my knowledge to help you grow from zero to unicorn status fast.
Articles by author
Mailchimp Report Templates
Dashboards
7 Great Mailchimp Report Templates in 2026
Ivan Burban
Marketing Data Destinations
Marketing tutorials
The State of Marketing Data Destinations: Trends and Benchmarks in Analytics Infrastructure
Ivan Burban
Top PPC KPIs and OKRs
PPC tutorials
Top PPC KPIs and OKRs to Track for Your Business in 2026
Ivan Burban
Social Media Reporting
Dashboards, Marketing tutorials
Guide to Social Media Reporting for 2026
Ivan Burban
Marketing Attribution Software
Dashboards, Tools
Top 5 Marketing Attribution Software to Use in 2026
Ivan Burban
Google Analytics PPC Dashboard
Dashboards, GA4
How to Build a Google Analytics PPC Dashboard – Free Template & Tips
Ivan Burban
Best Niches for Affiliate Marketing
Affiliate marketing tutorials
20 Best Niches for Affiliate Marketing in 2026
Ivan Burban
AI-Driven Marketing Strategy
AI, Marketing tutorials
AI-Driven Marketing Strategy: Adapting Decision-Making to New Reality
Ivan Burban
Performance marketing for SaaS
Marketing tutorials
Performance Marketing For SaaS: Best Channels and Strategies
Ivan Burban
Klaviyo
How to Connect Klaviyo to BigQuery and Schedule Data Refresh
Ivan Burban