
Ivan Burban
Head of Marketing at Coupler.io with over 12 years of experience in digital marketing, SEO, and product management. All these years I've been helping SaaS businesses such as Stripo and Skylum grow fast and build proper workflows to increase company revenue. I believe that marketing is the first driver in business growth, and I'm happy to share my knowledge to help you grow from zero to unicorn status fast.
Articles by author
Why Marketing Teams Need Automation
Data visualization, Data management
The Hidden Price of Manual Data Work: Why Marketing Teams Need Automation

Ivan Burban
Marketing Stack Landscape
Marketing tutorials
Understanding the Modern Marketing Technology Landscape: The Martech Stack Data Silo Dilemma

Ivan Burban
YouTube Ads vs Facebook Ads
Dashboards, Facebook Ads
YouTube Ads vs Facebook Ads: Which One Is More Suitable for Your Business?

Ivan Burban
GA4 Events to Meta Ads
Dashboards, Facebook Ads
Integrate Your GA4 Events to Meta (Facebook) Ads to Improve Ad Performance

Ivan Burban
Use Google Ads to grow your small business
Dashboards, Marketing tutorials
How to Use Google Ads for Small Business Growth: Strategy, Budget & Benefits

Ivan Burban
Unify Advertising Data
Facebook, Looker Studio
Cross-Platform PPC Analysis: How to Unify Your Advertising Data with Coupler.io

Ivan Burban
10 SEO Dashboard Examples and Pro Tips
SEO tutorials, Dashboards
Why You Need an SEO Dashboard: 13 Types to Consider

Ivan Burban
Dashthis Alternatives
Alternatives
Exploring Dashthis Alternatives for Advanced Reporting and Clear Insights

Ivan Burban
Marketing Funnel Report
Dashboards, Sales tutorials
Funnel Reporting Made Easy: How to Analyze Your Marketing Funnel with Coupler.io

Ivan Burban
Marketing Data Visualization
Data visualization, Marketing tutorials
Marketing Data Visualization – Reports and Dashboard For Wise Decision-Making

Ivan Burban