Ivan Burban
Head of Marketing at Coupler.io with over 12 years of experience in digital marketing, SEO, and product management. All these years I've been helping SaaS businesses such as Stripo and Skylum grow fast and build proper workflows to increase company revenue. I believe that marketing is the first driver in business growth, and I'm happy to share my knowledge to help you grow from zero to unicorn status fast.
Articles by author
Top PPC KPIs and OKRs
PPC tutorials
Top PPC KPIs and OKRs to Track for Your Business in 2026
Social Media Reporting
Dashboards, Marketing tutorials
Guide to Social Media Reporting for 2026
Marketing Attribution Software
Dashboards, Tools
Top 5 Marketing Attribution Software to Use in 2026
Best Niches for Affiliate Marketing
Affiliate marketing tutorials
20 Best Niches for Affiliate Marketing in 2026
AI-Driven Marketing Strategy
AI, Marketing tutorials
AI-Driven Marketing Strategy: Adapting Decision-Making to New Reality
Klaviyo
How to Connect Klaviyo to BigQuery and Schedule Data Refresh
YouTube Ads vs Facebook Ads
Dashboards, Facebook Ads
YouTube Ads vs Facebook Ads: Which One Is More Suitable for Your Business?
Power BI, Mailchimp
Connect Mailchimp to Power BI Without Coding
Coupler.io 2025 Results
Coupler.io updates
Coupler.io 2025 Wrapped: The Year Data Met Intelligence
2024 Results Roundup
Coupler.io updates
Coupler.io 2024 Results RoundUp🚀 in Product Development, Marketing, and More
