Ivan Burban
Head of Marketing at Coupler.io with over 12 years of experience in digital marketing, SEO, and product management. All these years I've been helping SaaS businesses such as Stripo and Skylum grow fast and build proper workflows to increase company revenue. I believe that marketing is the first driver in business growth, and I'm happy to share my knowledge to help you grow from zero to unicorn status fast.
Articles by author
GA4 Events to Meta Ads
Dashboards, Facebook Ads
Integrate Your GA4 Events to Meta (Facebook) Ads to Improve Ad Performance
Looker Studio, Mailchimp
How to Connect Mailchimp to Looker Studio (Google Data Studio)
Automated Data Integration
Finance tutorials, Dashboards
Automated Data Integration: Practical Applications for Marketing and Finance Teams
Facebook Ads Reporting Tools
Facebook Ads
10 Must-Have Facebook Ads Reporting Tools for Data-Driven Marketers
Cross-Channel Analytics
Marketing tutorials
How to Set up Cross-Channel Marketing Analytics
Unify Advertising Data
Facebook, Looker Studio
Cross-Platform PPC Analysis: How to Unify Your Advertising Data with Coupler.io
Executive Reporting
Marketing tutorials
Captivate the C-Suite: Expert Tips for Executive Reporting
CEO Dashboards
Dashboards
20+ CEO Dashboards: How to Stay on Top of KPIs without Overwhelm
Brand Marketing vs Performance Marketing
Marketing tutorials
Brand Marketing vs Performance Marketing: Differences and Similarities
Marketing Funnel Report
Dashboards, Sales tutorials
Funnel Reporting Made Easy: How to Analyze Your Marketing Funnel with Coupler.io
