Borys Vasylchuk
Product Marketing Manager at Stape with 7+ years of experience in PPC and product marketing for B2B SaaS products. Before Stape, I worked at Coupler.io, SE Ranking, and Loio, focusing on performance marketing, ad campaign management, and full-stack user acquisition. My approach embraces the full cycle — from running ads and designing creatives to optimizing landing pages and measuring analytics.
Articles by author
Borys Vasylchuk
Why Are Facebook Ads Not Converting? 8 Possible Reasons to Check
- Facebook Ads
Borys Vasylchuk
Guide to Exporting Facebook Ads Data to Different Destinations
- Facebook Ads
Borys Vasylchuk
How to Export Data from Google Ads On a Schedule
- Dashboards
Borys Vasylchuk
Guide to Setting up Google Ads Analytics
- Google Ads
Borys Vasylchuk
How to Connect Google Ads to BigQuery: Best Ways to Import Your Data
- BigQuery
- Google Ads
Borys Vasylchuk
Google Ads Optimization: a Checklist and 12 Actionable Tips
- Google Ads