Borys Vasylchuk
Product Marketing Manager at Stape with 7+ years of experience in PPC and product marketing for B2B SaaS products. Before Stape, I worked at Coupler.io, SE Ranking, and Loio, focusing on performance marketing, ad campaign management, and full-stack user acquisition. My approach embraces the full cycle — from running ads and designing creatives to optimizing landing pages and measuring analytics.
Articles by author
Apple Search Ads Analytics
Apple Search Ads
Apple Search Ads Analytics: Native vs. Custom Dashboard
Google Ads Competitor Analysis
PPC tutorials, Google Ads
Your Guide to Google Ads Competitor Analysis
Automate LinkedIn Ads Reporting
Dashboards, LinkedIn Ads
How to Automate LinkedIn Ads Reporting if You’ve Never Done This Before
Export Data from Google Ads
Dashboards
How to Export Data from Google Ads On a Schedule
Facebook Ads for Small Business
Dashboards
Facebook Ads for Small Business: How to Maximize ROI Without Wasting Your Budget
Best ChatGPT prompts for PPC
Dashboards, Marketing tutorials
20+ ChatGPT Prompts for PPC – Automate & Optimize Your Paid Ads
Track Ad Creatives Performance
Dashboards
How To Track Performance of Ad Creatives – Best Practices + Dashboards
PPC Tracking
PPC tutorials
PPC Tracking: How to Monitor And Evaluate Your PPC Campaign Performance?
Instagram Public Data Export
Instagram Ads
How to Export Instagram Public Data on a Schedule
Instagram Analytics Dashboard
Instagram Ads
How to Build an Instagram Analytics Dashboard: Key Metrics, Tips, and a Free Template
