Borys Vasylchuk
Product Marketing Manager at Stape with 7+ years of experience in PPC and product marketing for B2B SaaS products. Before Stape, I worked at Coupler.io, SE Ranking, and Loio, focusing on performance marketing, ad campaign management, and full-stack user acquisition. My approach embraces the full cycle — from running ads and designing creatives to optimizing landing pages and measuring analytics.
Articles by author
Instagram Ads Analytics
Instagram Ads
Instagram Ads Analytics: How to Track and Analyze Performance
Borys Vasylchuk
Export Data from Instagram Ads
Instagram Ads
The Guide on How to Export Data from Instagram Ads on a Schedule
Borys Vasylchuk
Facebook Ads Report Templates
Data visualization, Dashboards
18 Self-Updating Facebook Ads Report Templates
Borys Vasylchuk
Instagram Report Templates
Dashboards
Top 6 Instagram Report Templates to Analyze Your SoMe Performance (+Bonus)
Borys Vasylchuk
Pinterest Ads
How to Export Data From Pinterest Ads on a Schedule
Borys Vasylchuk
AI Impact on PPC
Dashboards, PPC tutorials
AI Impact on PPC: How Artificial Intelligence is Transforming Paid Advertising in 2026
Borys Vasylchuk
Why Are Facebook Ads Not Converting?
Facebook Ads
Why Are Facebook Ads Not Converting? 8 Possible Reasons to Check
Borys Vasylchuk
Facebook Ads Analytics
Facebook Ads
Unlocking the Power of Facebook Ads Analytics
Borys Vasylchuk
Pinterest Ads
How to Connect Pinterest Ads to BigQuery For Automated Data Flows
Borys Vasylchuk
Amazon Ads, BigQuery
What is the Best Way to Connect Amazon Ads to BigQuery
Borys Vasylchuk