Borys Vasylchuk
Product Marketing Manager at Stape with 7+ years of experience in PPC and product marketing for B2B SaaS products. Before Stape, I worked at Coupler.io, SE Ranking, and Loio, focusing on performance marketing, ad campaign management, and full-stack user acquisition. My approach embraces the full cycle — from running ads and designing creatives to optimizing landing pages and measuring analytics.
Articles by author
Google Ads Competitor Analysis
PPC tutorials, Google Ads
Your Guide to Google Ads Competitor Analysis
TikTok Ads
How to Connect TikTok Ads to Looker Studio (Google Data Studio)
Top TikTok Ads Metrics
TikTok Ads
Top 10 TikTok Ads Metrics Every PPC Specialist Must Track in 2026
Automate TikTok Ads Reporting
TikTok Ads
How to Automate TikTok Ads Reporting?
TikTok Ads Analytics
TikTok Ads
A Complete Guide to TikTok Ads Analytics
How to Export TikTok Ads Data
TikTok Ads
How to Export TikTok Ads Data on a Schedule: Step-by-Step Guide
Best TikTok Report Templates
Dashboards, TikTok
8 Essential TikTok Report Templates to Have in 2026
PPC Report Templates
Dashboards
28 PPC Report Templates You Can Get for Free or Buy in 2026
Instagram Ads Analytics
Instagram Ads
Instagram Ads Analytics: How to Track and Analyze Performance
Export Data from Instagram Ads
Instagram Ads
The Guide on How to Export Data from Instagram Ads on a Schedule
