Borys Vasylchuk
Product Marketing Manager at Stape with 7+ years of experience in PPC and product marketing for B2B SaaS products. Before Stape, I worked at Coupler.io, SE Ranking, and Loio, focusing on performance marketing, ad campaign management, and full-stack user acquisition. My approach embraces the full cycle — from running ads and designing creatives to optimizing landing pages and measuring analytics.
Articles by author
Pinterest Ads
How to connect Pinterest Ads to BigQuery
Google Ads Templates
Looker Studio, Data visualization
16 Best Google Ads Looker Studio Templates
Best GA4 Alternatives
GA4
10 Best GA4 Alternatives to Consider in 2026 & Beyond
How to Succeed in Brand Advertising
Marketing tutorials
Your Guide to Brand Advertising in 2026: How to Make it Work and Measure Impact
How to Optimize Facebook Ads
Facebook Ads
How to Optimize Facebook Ads? Tips and Tricks for Higher ROI and ROAS
Best TikTok Report Templates
Dashboards, TikTok
8 Essential TikTok Report Templates to Have in 2026
Microsoft Ads
Connect Bing Ads to Looker Studio (Google Data Studio) Easily
LinkedIn Ads Report Templates
LinkedIn Ads
10 LinkedIn Ads Report Templates to Maximize Your Campaign Results
Google Sheets, TikTok Ads
How to Connect TikTok Ads to Google Sheets
Google Ads Report Templates
Google Ads
8 Must-Have Google Ads Report Templates for Marketers in 2026
